Behind the Scenes: How to set up a Branding Photo Shoot
Why set up a branding photoshoot?
Ever wondered what it’s like to participate in a branding photoshoot? I think I know why:
Looking through your existing images it may have become clear that you need to improve the consistency of your visual branding, that you need to show potential clients more of who you. You may have noticed that you got to be more relatable so you can build that all important connection with your ideal client. You realized that you need professional photos to reflect your own professionalism and expertise. That’s exactly what our branding photography can do for you (learn more about business branding photography here). So how do you make sure your photosession meets these goals?
Step 1: Develop a strategy
Proper planning and developing a strategy is key here. After you contact us we will set up a meeting to explore what makes your business unique and translate your message into visual stories. We discuss what location, vibe and set-up best reflect your brand – and then it is time for the actual photoshoot.
Step 2: Have fun at the photo shoot
On location we work with a variety of different lighting options – natural light is typically the best choice for an approachable, natural look in your photos. All you have to do is be yourself. We will play with some test shots, see what makes you look your best and then settle into exploring a variety , background options and activities.
It’s fun , it’s fast and you get to leave with the good feeling that there are effective photos for you to check out in the online gallery in just a few days.
Sounds like something you could do, definitely should do?
Oriana von Specht is a business branding photographer in the Seattle area. She helps small businesses grow by creating engaging images of their people and places to grow an emotional connection with their ideal clients.
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